Selling digital products is one of the best business models to start because it requires minimal investment, has high-profit margins, and offers the potential for passive income. Last month, I made over $42,000 selling digital products, and in this video, I’ll walk you through how you can replicate this success and even scale your business to over $110,000 a month. By the end, you’ll have a blueprint for creating and selling your own digital products.
Why Selling Digital Products is Amazing
- No Inventory: Digital products are intangible, so there’s no need to worry about storing or shipping physical goods.
- High Profit Margins: Once created, digital products cost very little to distribute. Most of your expenses will be related to maintaining a website (which can cost less than $50/month).
- Passive Income: After setting up the product and your website, you can make sales at any time without actively working. Automation tools, like ads, can help drive traffic and sales.
Many people are already making $10,000, $20,000, $30,000, or even $100,000 a month selling digital products. I believe that if you’re dedicated and put in the work, you can easily make $5,000 per month from this business.
How to Get Started Selling Digital Products
Step 1: Pick Your Niche
Start by choosing a niche that you’re passionate and knowledgeable about. This will make creating your digital product easier and more authentic. Here are some examples:
- Fitness: Sell workout plans, meal prep guides, fitness courses.
- Investing: Create an investing course or sell stock market tips.
- Other niches: Photography, business, personal development, etc.
To find the right niche:
- Research: Search for popular digital products in your niche on Google and social media platforms.
- Analyze: Look at successful influencers and see what digital products they’re offering.
Step 2: Create Your Digital Product
You have multiple options for digital products, including:
- Ebooks
- Online Courses
- Software
- Templates
- Planners
- Notebooks
My Personal Recommendation: Start by creating a course or a digital guide. These products have high demand, and people are always looking to improve their skills or knowledge in various niches.
Tools for Creation:
- Canva: For designing templates, planners, journals, and ebooks. It has pre-made templates that make designing your product easy. Simply search for the type of product you want (e.g., planner, ebook, journal), choose a template, and customize it to your liking.
- Example: You can select a planner template and modify it to fit your niche.
- Etsy: Check out Etsy for inspiration on how to structure your digital products. It’s a goldmine for ideas on what customers are already buying.
Creating an Online Course:
- You can make either a video course or a text-based course.
- Video course: Record yourself explaining each module, or use screen recording to create tutorial videos.
- Text-based course: This is essentially a written version of the course with detailed instructions and insights.
Step 3: Sell Your Digital Product
Once you have your digital product ready, it’s time to sell it. There are two main ways to do this:
- Use an Online Marketplace: Platforms like Etsy, Udemy, or Teachable allow you to list and sell your digital products with minimal setup.
- Create Your Own Website: This is the most scalable option. You can use platforms like Shopify, WordPress, or Wix to create an online store where customers can purchase your products directly.
Steps to Create Your Website:
- Choose a domain name that aligns with your niche.
- Select a simple, clean theme to keep the website user-friendly.
- Set up a payment processor (like PayPal or Stripe) to accept payments.
- Once your site is live, drive traffic through social media, ads, or organic search.
Step-by-Step Example
- Pick Your Niche: Let’s say you’re passionate about fitness.
- Create Your Product: You decide to create a fitness ebook or a workout plan. Use Canva to design your ebook.
- Set Up Your Website: You create a website with Shopify or WordPress and set up a simple online store.
- Market Your Product: Use Instagram, Facebook, and TikTok to share content related to your product. Running paid ads can help boost your reach.
Why This Business Model Works
- Scalable: Once your digital product is created, you can sell it to an unlimited number of people.
- Automated: Marketing, sales, and delivery can be automated with tools like email marketing, paid ads, and social media scheduling.
- Low Investment: Unlike physical products, there are no shipping or storage costs involved, so your profit margins are extremely high.
Conclusion
Selling digital products is one of the best business models to start today. Whether you choose to sell ebooks, courses, planners, or templates, there are endless opportunities to scale your business. With dedication, the right product, and smart marketing strategies, you can easily make over $40,000 a month just like I did — and even scale it to over $100,000 a month.
Start with your passion, create a product, and begin selling it online. With the right approach, you can build a thriving digital product business that generates consistent income!